Beauty Products with Heart


All of our products are proudly cruelty-free, vegan and gluten free because we believe in ethical beauty.

Portion of Proceeds go to a Charity


With every purchase of our eyeshadow palettes, a portion of proceeds is donated to a charity. View our product pages for more information.

Our Story

Founded by Maria, our story starts from a close place to our hearts. After Maria adopted Clifford, a rescue beagle who had suffered from being in an animal testing lab, she was horrified with how many 'high end' makeup brands still tested on animals. This inspired her to create her own line of cruelty-free, vegan, gluten-free makeup.


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